Program Director/Energy Advocate

Summary

The Program Director/Energy Advocate directly reports to the Energy Manager and will lead New Bedford’s outreach to residents and small businesses in to increase participation in Mass Save® energy efficiency programs. This role engages communities, especially underrepresented groups, to access energy-saving opportunities that lower utility costs and contribute to a sustainable future. As a Program Director/Energy Advocate, you will build partnerships and foster community to increase local knowledge about Mass Save programs and to support energy efficiency program enrollment and participation. 

As part of a statewide cohort of Energy Advocates in the Mass Save Community First Partnership (CFP), the Program Director/Energy Advocate will receive training and ongoing support from All-In-Energy and other CFP providers and the Sponsors of Mass Save. This is a unique opportunity for a self-driven, organized professional passionate about community sustainability and committed to making a measurable impact.

Essential Functions

1. Community Outreach: Develop and implement a localized outreach plan targeting priority groups -- including renters, landlords, moderate-income households, non-English speaking households, and small businesses – that meet or exceed the City’s goals. Organize events, deliver presentations, and utilize media channels to promote the Mass Save programs. 
2. Community Representation and Engagement: Serve as a representative of New Bedford in the Statewide CFP cohort and demonstrate an understanding of the local community's unique needs, with a focus on engaging majority-minority populations and those served by the CFP initiative.
3. Partnership Building: Build meaningful partnerships with local nonprofits, municipalities, and community organizations to actively collaborate to design and implement strategies to expand reach and program participation to align with shared goals. 
4. Customer Support: Work with Mass Save program vendors to address customer-specific needs and improve engagement outcomes. Respond to customer requests for support, either by connecting the customer to the appropriate party or helping the customer resolve the situation directly.
5. Volunteer and Intern Engagement: Recruit, coordinate, and support interns and/or volunteers to enhance outreach efforts and strengthen community connections.
6. Data Management: Maintain accurate records in Salesforce to track outreach efforts, customer interactions, and program participation. Uphold data privacy requirements of Mass Save Sponsors to protect customer information.
7. Training & Learning: Attend training sessions, participate in cross-community learning, and contribute feedback to improve the CFP initiative.

Minimum Qualifications:

Essential

• Strong organizational, communication, and public speaking skills with demonstrated ability to lead public engagement and outreach efforts.
• Experience working with diverse populations across language, socio-economic, or cultural backgrounds, majority-minority communities, and engaging populations served by CFP programs.
• Creativity in outreach strategies, including leveraging social media and partnerships.
• Skills in building partnerships and aligning efforts toward shared goals.
• Strong interpersonal and customer service skills, with the ability to follow up effectively.
• Proficiency with data entry and tracking in spreadsheets or similar tools and reporting on expenses and outreach activities.

Preferred

• Fluency in English, Spanish, Portuguese, Cape Verdean Creole, and/or Myan Kiche.
• Experience with CRM systems like Salesforce.
• Familiarity with energy efficiency or sustainability initiatives.
• Experience leading or supporting interns and volunteers.
• Proven ability to inspire action and foster collaboration.