Paid Ads Manager

Job Title: Paid Advertising Manager

Full-Time Remote Position

Area: Paid Advertising, Google Ads, Meta Ads, Campaign Strategy, Tracking and Reporting

Process Managed By:
Professional Expansion

Work Modality:
Remote/Hybrid/Onsite

Location:
Largo, Florida

Employment Type:
Full-time

Annual Salary Range:
$60,000 - $84,000 USD

Compensation Plan:
To be discussed directly with the client

About the Opportunity

Professional Expansion is currently supporting a recognized marketing and advertising agency in Florida in the search for a Paid Advertising Manager to join their team on a full-time, remote basis.

This opportunity is ideal for a paid media professional with strong experience managing advertising campaigns across Google, Meta, TikTok, YouTube, and related platforms.

The selected candidate will manage campaign strategy, budget allocation, audience targeting, conversion tracking, reporting, optimization, and client communication.

Objective of the Position

The objective of this role is to manage and optimize paid advertising campaigns that generate measurable client results.

The Paid Advertising Manager will be responsible for campaign setup, strategy, budget management, audience targeting, conversion tracking, testing, reporting, optimization, and client-facing performance communication.

Main Responsibilities

- Manage paid advertising campaigns across Google, Facebook, Instagram, TikTok, YouTube, and other relevant platforms.
- Develop campaign strategy based on client goals, audience, budget, funnel stage, and desired outcomes.
- Oversee campaign setup, budget allocation, targeting, testing, optimization, and ongoing performance management.
- Manage conversion tracking, pixels, tags, events, and performance measurement systems.
- Use Google Analytics, Tag Manager, Looker Studio, and related tools to monitor and report campaign performance.
- Analyze lead generation and e-commerce campaign results.
- Prepare clear reports and performance summaries for clients and internal teams.
- Communicate campaign results, insights, recommendations, and next steps professionally.
- Coordinate with creative and copy teams to improve ad performance, messaging, visuals, and testing opportunities.
- Use AI tools to accelerate campaign research, reporting, creative ideation, copy testing, workflow documentation, and optimization analysis.

Required Profile

We are looking for a candidate with experience managing paid advertising campaigns, performance reporting, conversion tracking, and client communication.

- Minimum 3 years of experience managing paid advertising campaigns.
- Experience with Meta Ads Manager, Google Ads, Google Analytics, and conversion tracking.
- Experience with lead generation campaigns.
- Experience with e-commerce campaigns.
- Experience preparing reports and communicating performance insights.
- Agency experience preferred.
- Experience managing multiple client accounts simultaneously is highly preferred.
- Strong English communication skills.
- Spanish is preferred, but not required.

Academic Background and Certifications

Candidates should have either formal education in marketing, business, communications, advertising, or a related field, or equivalent real-world experience gained through employment at a marketing agency, in-house marketing role, consulting practice, freelance work, or by operating and growing a marketing-related business.

Preferred certifications include:

- Google Ads Certification
- Meta Certified Media Buying Professional
- Google Analytics Certification
- TikTok Ads or digital advertising certifications

Technical Skills

- Google Ads
- Meta Ads Manager
- Google Analytics
- Google Tag Manager
- Conversion Tracking
- Looker Studio Reporting
- A/B Testing
- Budget Management
- Audience Targeting
- Campaign Optimization
- Lead Generation Campaigns
- E-Commerce Campaigns
- AI tools such as ChatGPT, Claude, Perplexity, custom GPTs, automation tools, or other productivity systems

AI-Powered Work Style

The ideal candidate should already be using AI tools as part of their daily work. We are especially interested in candidates who use AI to strengthen campaign research, reporting, testing ideas, performance analysis, and workflow speed.

The candidate should be able to use AI tools to:

- Research audiences, competitors, hooks, offers, and campaign angles.
- Generate ad concepts, testing ideas, copy variations, and campaign hypotheses.
- Review performance data and identify optimization opportunities.
- Build faster reports, summaries, and client-ready insights.
- Document workflows and improve campaign management systems.

This role is not for someone who only says they use AI tools. It is for someone who can clearly explain or demonstrate how AI makes them more effective, more organized, and more valuable in their area of expertise.

Conditions of the Position

- Full-time position.
- Remote work modality.
- Monday to Friday schedule.
- Annual salary range: $60,000 - $84,000 USD.
- Final compensation structure, bonuses, incentives, and benefits will be discussed directly with the client during the selection process and may depend on employment status and final hiring conditions.
- Estimated start date: Immediate.
- Open to domestic and international candidates.
- Long-term opportunity with a growing marketing and advertising agency.

Key Competencies

- Analytical thinking
- Ownership
- Performance-driven mindset
- Strategic thinking
- Communication
- Client service
- Problem-solving
- Budget responsibility
- Organization
- Ability to manage multiple accounts
- Leadership
- Curiosity and continuous learning
- Attention to detail
- Comfort using AI and digital tools to multiply output

About Professional Expansion

Professional Expansion supports companies in the identification, evaluation, and presentation of candidates who are highly aligned with their needs. Our process helps optimize the search and selection effort by applying professional criteria, careful follow-up, and candidate evaluation based on preparation, professional competency, communication, reliability, and long-term potential.

How to Apply

Interested candidates may send their updated CV to:

jointheteam@collotbaca-subs.com

Suggested subject line:

Paid Advertising Manager Application

Candidates are encouraged to include a brief introduction highlighting their experience with Google Ads, Meta Ads, tracking, reporting, budget management, client communication, agency work, and any AI tools or workflows they currently use to improve their performance.