Sales Account Executive
Sales Account Executive
Location: Wichita Falls, Texas | On-site | Full-Time
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects, and convincing potential clients of the merits of television advertising. This is a client-facing sales role at the heart of how we grow — building relationships with local businesses and helping them reach their audiences through effective TV advertising.
What you'll do
- Drive revenue growth by managing existing accounts and actively pursuing new ones- Make regular sales calls on current and prospective clients- Prepare and deliver compelling sales presentations tailored to each client's needs- Explain how different advertising formats can best promote a client's products or services- Provide clients with clear information on advertising rates across all media- Develop advertising schedules in coordination with clients and station staff- Collaborate with clients and internal teams to develop effective advertisements- Implement strategies to consistently meet and exceed revenue goals- Build credible, lasting relationships within the local business community- Perform other duties as assigned
About you
Required:- Bachelor's degree in Marketing, Advertising, Mass Communications, or a related field — or equivalent combination of education and experience- At least one year of sales experience, preferably in media- Valid driver's license with a clean driving record- Demonstrated ability to work toward long-range objectives with a clear plan to get there- Comfortable with standard office equipment: computers, phones, copiers, scanners, fax machines
This role is for someone who's self-motivated, knows how to build trust with clients, and isn't afraid to pick up the phone.