Social Media & Brand Assistant

AfterLight is a growing electrolyte and recovery brand, and we’re looking for a creative, proactive Social Media & Brand Assistant to work directly with founder Austin Friesen to build our brand and grow our online community. This is an opportunity to take real ownership of our social presence, bring fresh ideas to the table, and grow into a brand management role as the business grows.

What you’ll do
• Come up with content ideas, follow relevant trends, and turn them into content that fits AfterLight.
• Work with Austin in person to capture product, lifestyle, behind-the-scenes, and talking-head content. Filming sessions will typically be around 1–2 hours.
• Plan our content calendar, edit short-form videos, create Instagram Stories and social posts, write captions, and get content published.
• Keep our brand voice and visual style consistent across Instagram and TikTok.
• Track what performs well and use those insights to grow reach, engagement, and our community.

Who we’re looking for
• Someone who understands Instagram, TikTok, short-form video, and social media trends.
• Comfortable filming on a phone and editing in tools such as CapCut, Canva, or similar apps.
• Creative, organized, reliable, and able to turn ideas into finished posts without constant direction.
• A strong eye for content and an interest in building a consumer brand.
• Able to meet in person in the Minneapolis area for content capture.
• Students and recent graduates are welcome. Personal accounts, school projects, and freelance work all count as relevant content experience.

Schedule and compensation
This is a flexible, part-time hybrid role: approximately 25% in person and 75% remote, with remote time focused on planning, creating, editing, and publishing content. Weekly hours and filming times will be agreed together. Pay is $18–$21 per hour depending on experience, with bonus potential.

To apply
Apply through Handshake with your resume. Please include links to social accounts you’ve managed or examples of videos and content you’ve created in your resume or portfolio. We’re interested in your ideas, creativity, and ability to execute.

Learn more: afterlightrecovery.co | Instagram: @afterlightrecoveryco