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Account Executive - Entry Level

 
 
 
 
Account Executive (Entry Level) 
 
Job Summary: 
 
Standard Media/WLNE ABC 6 in Providence is seeking an entry level Account Executive who will become a trusted advisor to local businesses, helping them grow through the sale of multi-platform broadcast and digital media advertising solutions.  
 
Responsibilities: 
  •  Creates a strategic business plan with managers to achieve total revenue goals. 
  •  Develops multimedia advertising solutions for new customers that deliver results to their  customers. 
  •  Effectively negotiates with customers. 
  •  Always maintains acceptable pipeline as designated by management team. 
  •  Develops new/incremental revenue through consistent and creative prospecting. 
  •  Has ability to craft a story around customer insights that clients can relate to.  
  •  Utilizes Sales Assistant to provide exceptional customer service to clients. 
  •  Collaborates with Sales Assistant to provide timely schedule maintenance including accuracy of orders, make-goods, posts, and accurate traffic instructions. 
  • Responsible for all aspects of maintaining CRM software. 
  • Responsible for using all station provided sales tools & software, including Kantar, NSI, as well as the stations digital product suite including ABC6.COM, all mobile platforms, extended reach, and E-Mail marketing. 
 
Requirements: 
  • Minimum 2 years of successful sales experience selling directly to local businesses. 
  • College Degree Preferred. 
  • Creativity, flexibility, and ability to adapt to change. 
  • Communicates effectively with external clients and internal personnel, and strong organizational skills. 
  • High energy, self-motivated and committed to continual learning and growth. 
  • Ability to work effectively and independently as part of a team. 
  • Valid driver’s license with an excellent driving history, as well as reliable transportation and proof of insurance. 
 
 
Standard Media Group-SMG is an innovative media company serving our communities through breaking news, impactful investigative reporting and innovative multi-screen marketing services.  
Please send resume and cover letter stating referral source to: HR@abc6.com.  
Please denote how you became aware of this position in your response.  
No phone calls please. WLNE Providence Operations, LLC is an equal opportunity employer.  
  
ABC6  
10 Orms Street  
Providence, RI 02904