Data Visualization

Company Overview: True Care is a licensed Home Care Agency providing outstanding homecare service in the New York Metropolitan area. Our passionate dedication to our clients sets True Care apart. We work with our clients individually to ensure their satisfaction and comfort with the paraprofessionals caring for them. It is our mission to continue to raise the standard of homecare services. We are committed to providing the highest level of care by maintaining excellence in staff, procedures, and responsiveness. The True Care team is Healthcare professionals who are committed to helping our patients and caregivers experience the most excellent care.

Position Title: Data Analyst

Reports to: VP, Digital Strategy & Marketing Intelligence

Role: We are seeking an experienced Data Analyst to join our Digital Strategy & Marketing Intelligence team. The Analyst provides reporting and conducts ongoing analysis to provide insights to enable continuous measurement and optimization for our different marketing activities. This individual would be responsible for both online and off line data collection, management and reporting. This would include web analytics, social media analytics, campaign performance, paid advertising management, reporting, and a/b testing. Qualified candidates will have prior experience deriving insights from data and making recommendations to increase conversion, engagement, and report on the sales pipeline and manage the customer funnel.