Influencer Marketing Coordinator, Global
INFLUENCER MARKETING COORDINATOR, GLOBAL
Reporting to: Influencer Marketing Manager, Global
MUBI is a rapidly growing global streaming, distribution, and production company curating the world’s best cinema. We are seeking a creative and passionate marketing professional to join our team in New York.
In this position, you will work with the Influencer Marketing Manager and the global brand marketing team to support all of MUBI’s global influencer marketing initiatives, coordinating campaigns on major platforms like YouTube, Instagram, TikTok, Podcasts, and more. Beyond these global campaigns, the Influencer Marketing Coordinator will assist and collaborate with our local marketing teams across the world to leverage influencers to promote local brand initiatives, as well as with our distribution team to promote our slate of new releases across theatrical and digital distribution.
RESPONSIBILITIES
- Assist the Influencer Marketing Manager as we expand MUBI’s influencer activity, setting and meeting goals to elevate the platform’s participation in the space
- Manage sustained relationships with partner creators
- Support the execution of ongoing global influencer campaigns on YouTube, Instagram, Podcasts, and TikTok, promoting the MUBI brand and programming to global audiences
- Assist MUBI’s local marketing teams around the globe on their influencer activity and events
- Help plan influencer campaigns and events in collaboration with the distribution team to promote MUBI’s slate of exclusive theatrical and platform releases
- Work with MUBI’s in-house design team to coordinate the production of artwork, trailers and other creatives assets to use across various influencer campaigns
- Liaise with the paid digital team to amplify reach and drive trials on the platform
WHO YOU ARE
- Passionate about quality cinema, from classics to new releases
- Plugged into current social media trends and emerging social media partners/opportunities
- Strong understanding of film communities and creators on major social platforms
- Creative and enthusiastic, with a good head for marketing strategy
- Capable of managing competing deadlines
- A strong copywriter and great communicator
- Diligent and obsessed with the details
- Dedicated to making every campaign the best it can be
QUALIFICATIONS
- Bachelor's degree
- 1-3 years related experience with at least 1 year in influencer marketing
- Film marketing experience strongly desirable
- Additional languages are a bonus
Salary: Dependent on experience.
To apply, please send a resume and cover letter to Emma Unterseher (eunterseher@mubi.com). Applications without cover letters will not be considered.