PR & Marketing Intern (Summer)
Job Responsibilities
- Assist in the development and execution of brand and product storytelling to tell the deeper story behind our brand and our products
- Manage and facilitate product requests with media, influencers, celebrities and strategic third parties
- Assist in monitoring and tracking press coverage
- Assist in drafting PR & communication materials including pitch-writing, press releases, product one-pagers and more
- Support in management, analyzation and content creation for owned Reebok social channels
- Assist in Product Gifting and Influencer Seeding
- Support the preparation of product for content productions
- Complete one TBD Assigned Project, potentially to include an analysis of a competitor’s marketing campaign
KNOWLEDGE SKILLS AND ABILITIES
- Strong writing skills with a passion for storytelling
- Self-starter; able to take direction, but confident in own decision-making and ability to manage projects autonomously
- Conversant in social and owned media strategy
- Attention to detail
- Outstanding organizational skills; the ability to prioritize, multi-task and manage time
- Interest in and knowledgeable around Sports, Fitness and Fashion
Qualifications
- Currently enrolled in undergraduate College or University
- Anticipated undergraduate graduation date is Winter 2023 or Spring 2024
- Eligible to work in the US without restrictions.
- Able to work out of our Boston HQ
- Available to participate in our full-time on-site internship program from June 5-Aug 11