Donor Project Manager
US Development Donor Marketing Project Manager
Who We Are - Cru is a caring community passionate about connecting people to Jesus Christ
Summary of Position Description:
The individual performing this role is required to approach the position with Cru in a manner that seeks, individually and with others, the guidance of the Holy Spirit through prayer. The individual is expected to approach the job in a way that reflects the teachings of the Lord and demonstrates dignity and respect for those with whom the individual works.
Provides project oversight to multi-faceted new donor acquisition (NDA) campaigns to ensure the execution of tasks and the effective management of relationships with vendors, freelancers, internal departments, and donors. Serves to help connect donors to the ministry through various US Development initiatives.
Essential Duties and Responsibilities - As an employee with Cru:
- Actively and intentionally grow in his or her Christian faith
- Exhibit Christian character through attitude and conduct with others in the workplace and in daily life as outlined in the ‘Standards and Expectations’ section of the employee handbook.
- Express a dependence on the Holy Spirit in the performance of his or her duties
- Consistently attend, participate and share in team and ministry devotional times and in other activities specified by his or her leadership.
For this role -
- Manage the multi-million dollar new donor direct mail acquisition program for USDEV by:
- Preparing, distributing, and presenting the project summary and interacting with our
third-party list broker to ensure the lists we mail to will yield the best possible new
donors for Cru - Managing the relationships with the list broker, creative and data freelancers, production team, internal data team (Dev Services) and print/mail vendors to ensure that deadlines are met and goals are achieved.
- Building and maintaining the multi-faceted “Keycode Schedule” to track all lists and
merge/purge activity - Coordinating the delivery of all creative and data components to meet vendor delivery requirements and drop dates dictated by list rental agreements
- Creating job schedules for vendors and Dev Services to ensure the job is ready on time
- Preparing, distributing, and presenting the project summary and interacting with our
- Create and maintain the annual proforma for the use of the entire marketing team.
- Use projections to build goals, input costs and edit as needed throughout the fiscal year.
- Evaluate and analyze direct marketing program results for NDA to determine the effectiveness of individual donor segments and make adjustments to future efforts to maximize response and net income.
- Update and maintain breakeven analysis report and average long term value (LTV) of NDA test log.
- Manage the Acquisition Results by Kit Spreadsheet by:
- Ensuring the formulas are coming in correctly,
- Adding newly dropped jobs to track results,
- Ensuring all costs are added
- Work with List Broker to ensure they have accurate results by:
- Forwarding Weekly NDA Vendor analysis reports to List Broker
- Reviewing daily Large Donor Report and sending any large NDA gifts to list broker and Executive Director
- Prepare and present on USDEV and other ministries’ NDA programs in USDEV quarterly meeting
- Assist other ministries as assigned to create/maintain their NDA programs by:
- Building timelines for their data and creative schedules.
- Monitoring the fiscal budget for each ministry and how it should be allocated per mailing.
- Editing art and copy for accuracy and performance.
- Analyze results and provide feedback to each ministry's development contact on a semi-annual basis or as needed to make strategic decisions for their budgets.
Other Functions (non-essential)
- Write donor thank you notes as needed.
- Respond to donor questions in the Cru email inbox as needed.
- Participate in the annual donor calling campaign
- Demonstrate and model personal spiritual discipline and assist in development of an environment on the team where individual team members grow in their own Christian walks.
- Personal development - engage in the Staff Development process including creating and implementing a Personal Development Plan (PDP) targeting areas of growth.
- Perform related duties and special projects as assigned
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty
satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential function:
Christian Faith - The individual serving in this role must:
- Exhibit a growing relationship with Jesus Christ and a willingness and ability to share
how this relationship began - Sign the Statement of Faith without reservation
- Exhibit a history of being connected to a body of believers who encourage his or her
spiritual growth - Be willing to conduct his or her life in a way that is consistent with Cru’s standards and expectations, understanding that his or her conduct in the workplace and in the
community can reflect on the ministry of Cru.
Knowledge of:
- Ministry organization, operations, policies, and objectives
- Computer functionality
- Graphic design software for marketing pieces
- Correct English usage, grammar, spelling, punctuation and vocabulary.
- Interpersonal skills, using tact, patience, and courtesy
- Modern office practices, procedures, and equipment
- Fund development including direct marketing and major donor
- Copy editing and proofreading techniques
- Professional telecommunication skills
Ability to:
- Multi-task in a fast-paced work environment and maintain priorities
- Coordinate large amounts of information simultaneously.
- Work with Cru leadership in U.S. ministries and internationally.
- Work closely with marketing freelancers and other outside vendors.
- Function confidentially and diplomatically.
- Be a disciplined self-starter who regularly sets and achieves work goals and deadlines and makes independent judgments.
- Maintain diplomacy with leaders while being persistent to get responses to a variety of inquiries
- Work cooperatively, creatively, and proactively with a virtual team.
- Perform necessary research for reports and stories.
- Use current technology including, but not limited to - Word, Excel, PowerPoint, Portfolio, Google systems, Adobe Acrobat Pro, Asana, Internet, WebEx, Goldmine and Connect and Care data systems.
- View ministry partner development as a vital ministry.
- Communicate both orally and in writing on a highly professional level to a variety of
constituencies, including ministry partners, potential ministry partners and Cru staff members (also includes written communication of ministry projects and cause concepts). - Solve problems calmly and efficiently.
- Minimal domestic travel required.
Minimum 4 Year / Bachelors Degree in Marketing, Advertising or Communication
Experience Experience
3 - 5 years in fund development that serves nonprofits, and/oran equivalent combination of education and experience.
Work Experience - The work environment characteristics described below are representative of those an employee encounters while performing the essential functions of this job.
The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually moderate.
Physical Demands: Sit; use hands to finger, handle or feel; reach with hands and
arms; talk and hear; Lift and/or move up to 10 pounds, use close vision.
Travel is Occasional
"As a religious organization whose purpose and character are primarily religious, Cru may prefer to hire and employ individuals who agree with our religious beliefs and who are faithful to our doctrinal and ethical teachings and practices."