Media Planning & Buying Intern
Media Planning & Buying Intern
INTERNSHIP OVERVIEW: With an internship in our Media Department, you’ll work within a real-life learning environment to be part of the dynamic process that brings the culmination of our multi-department agency process to life in the market. Surrounded by a strong group of media professionals, you’ll gain insight and understanding across a vast array of traditional media, shopper/e-comm and emerging technologies. Our varied clients will provide you with a solid introduction into the vibrant world of media targeting, channels and optimization.
ESSENTIAL JOB DUTIES:
- Support the media planning and buying process across both integrated planning, broadcast, PPC, paid social, shopper and programmatic/ad ops capabilities
- Engage with the media community through organizing and participating in vendor meetings
- Learn media measurement and optimization methods by helping to prepare performance insights in conjunction with media and analytics teams
- Compose competitive audits, media research analysis and industry research reports as needed
WHO WE'RE LOOKING FOR:
- A strong desire for research and learning
- Strong verbal and written communication skills
- Enthusiasm for the advertising industry, specifically the growing and varied number of media platforms
- A keen attention to detail and understanding of the importance of financial accountability
- An inquisitive, collaborative team player
- **Eligibility: rising seniors or equivalent college/university status**
** Please note, all internships will be in-person in our offices in the South End of Boston, MA.**