Summer Internship

Summer 2024 - Marketing Research Intern

About the internship

In this role, you’ll support us in our efforts to build and shape brands worldwide while gaining rapid and comprehensive exposure to the ins and outs of qualitative market research and how it feeds brand and communications strategy, supporting the team in all aspects of our work.

In this role, through a mix of shadowing and hands-on doing, you’ll learn about / contribute to:

• Winning work: responding to client briefs, designing research, writing engaging proposals
  1. attending meetings with clients, listen to the conversations, and take notes in order to learn what kind of projects we take on and the ways in which we tackle them
  2. sitting in with team during proposal strategy meetings that serve as the building blocks for proposal creation
  3. helping proofread, format and design proposals in order to get immersed in our approach
• Project management: set up and scheduling
  1. helping create field schedules for projects
• Recruitment: screener writing and ensuring we get the best possible participants 
  1. participating in screener writing conversations with project catalysts
  2. proofreading and testing screeners for language and effectiveness
  3. reviewing recruits participants to understand what makes a good participant
• Having the right conversations: discussion guide and stimulus creation
  1. shadowing consultant in discussion guide creation process
  2. participating in client meetings in order to understand how stimulus is developed
  3. reviewing stimulus and help prepare it for use in workshops
• Debrief writing: learning about analysis & interpretation, and building a compelling story with clear strategic direction
  1. viewing research to get immersed in the field of market research
  2. participating and contributing to analysis sessions with consultants to gain insights on how learnings translate to brand strategy and client recommendations
  3. help with proofreading, formatting and design of presentations
• The role of our output and its impact on brand strategy, communications development, and innovation
  1. attending debrief sessions with clients

What you can expect from us: 

We want to make the most of your time with us. So while we’re excited to have your helping hand to pitch in where and when we need it-- we also want to ensure this is a genuinely interesting and enriching experience for you!

We want you to get exposure to all aspects of the business. Not just shadowing our teams while they do the work-- but actually contributing your sharp thinking and ideas to the work we do!

Here’s a taste of what we have in store for you… 

• A series of sessions with different members of our team: This will give you a chance to hear from different perspectives on our team as well as to 'deep dive’ into some key areas of our work-- including innovation, creative development, brand positioning and more.
• Supporting a variety of teams and projects: You’ll get a first-hand view of the variety of projects we get involved in. We’ll do our best to get you involved in projects early on, so you can experience the full life-cycle of what we do. If there are projects you’re particularly interested in (e.g. you have a lot of heart for the topic), let us know and we’ll see what we can do.
• Trend research and reporting: Based on our business needs and your areas of interest, we’ll identify a few topic areas for you to conduct trend hunting and reporting.
  • This will involve you doing some desk research, maybe visiting stores, and sharing any interesting trends and themes.
  • You will do the research, identify themes, and prepare a presentation.

What we expect from you: 

• A positive and open attitude
• Be proactive: let us know if you’ve got some free time on your hands, if there’s something that needs to be done-- jump into it
• Be honest: let us know if anything is unclear, confusing, or if you’re feeling overwhelmed by anything
• Share your ideas: we’re all about new ideas, so don’t be afraid to suggest an alternative way of looking at or doing things-- we promise, we want to hear it

Other details:

Internship: Hourly compensation commensurate with experience ($20/hr).

TMC is an equal opportunity workplace; we celebrate, support, and thrive on diversity for the benefit of our employees, our work, and our communities. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, disability, military service, or other non-merit factor.

Interested? Please send an email introduction with your resume to david@themagneticcollective.com with the subject line: Summer Internship